Connect to Convert: 7 Steps to understanding your ideal client.

Connect to Convert: 7 Steps to understanding your ideal client.

You’re in meeting with a potential client. You’re explaining your product or service and how it benefits them, but for some reason the client doesn’t convert and you walk away empty handed. Why can’t they see how perfect the solution is for them?

You’re not alone. Many of us fall into the trap of building a business from our point of view. We create wonderful products that will revolutionise the way our clients do business or live their lives and expect them to share our passion for this new idea. Unfortunately, this is usually a big mistake and whether in a pitch, advertising a free training online or sending out an email campaign for your new video course, you’re just not making those sales. Why? The answer is quite simple, yet easy to miss. (more…)

Are You Living Your Personal Brand

Are You Living Your Personal Brand

To live our personal brand is to be true to what you are about and then to express it positively through your business and personal life. These five questions will empower you to make a few changes that gets your closer to the business you are after as you begin to reconnect your personal and professional worlds.

Are you passionate about your clients?

Working with clients that you love and care about is incredible. Without it the dream job you thought you had, becomes just a job. Now no client, or very few, live up to the ideal client we have in our head, but finding common ground and shared passion for the product or service you are delivering makes a massive difference in your business joy. (more…)

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The Happy Habits Starter Kit(FREEAudio Workshop)

An audio challenge with daily worksheets that guide you towards loving the life you’re living.

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